Water Footprint: How You Can Calculate And Reduce Yours

Water Footprint: How You Can Calculate And Reduce Yours

Let's start with the term itself, what is water footprint? Established in 2002, the concept is defined as an indicator of the total volume of water consumed directly and indirectly by an individual and companies, considering the goods and services we use, from the production of their raw materials to the final products.

 Types of water footprint:

  • Green: rainwater that is incorporated into a product or evaporates during production. Particularly necessary in agriculture, horticulture, and forestry.
  • Blue: measures the volume of surface and groundwater used for our daily consumption or in industries through irrigation, refrigeration, washing, and other various processes;
  • Gray: measures the necessary volume of water to dilute a given pollutant until the water affected returns to acceptable conditions, according to established quality standards.

WHY CONSIDER OUR WATER FOOTPRINTS

Water footprint works as a tool to bring awareness to the amount of water our daily activities require or waste. We consume huge volumes of water regularly without knowing it. Calculating our footprint can be a determining factor to provide us the dimension of our environmental impact and prompt critical changes.

DID YOU KNOW?
IMAGE COURTESY OF WATER FOOTPRINT NETWORK

With the growing population and, consequently, increased demand for the planet’s resources, we must make efforts to manage and use this valuable asset more consciously.

TO CALCULATE YOUR WATER FOOTPRINT, CLICK HERE.

WHAT CAN I DO TO REDUCE MY WATER FOOTPRINT?

Image Courtesy of Wirestock on Freepik

As we’ve seen above, our water consumption isn’t limited to our drinking and domestic use. Of course, you won’t refrain from eating, doing your personal hygiene, or buying clothes. However, knowing how much water these activities demand is the first step to engage in a more conscious consumption.

HERE ARE SOME TIPS:
1. Personal hygiene: perhaps the most discussed since kindergarten. Take quick 5-minute showers and turn off the tap when applying soap or brushing your teeth. Plus, a controversial one: pee in the shower! That’s right, one single flush uses up to 12 liters of water, which you can easily save.
2. Domestic activities: Collect and use rainwater to water your plants. Turn off the tap when washing the dishes. Opt to wash your car or bathe your dog with a bucket instead of running water.
3. Indirect consumption: sure, you will still have to buy many clothes in your lifetime, but what about checking your local thrift shop? Besides purchasing something that might be exclusive by now, you support a circular economy and discourage rampant production and consumption. In case you prefer brand-new clothes, you can invest in long-lasting ones. Ok, they might seem more expensive upfront. However, considering how often you have to buy less durable items, you may see the advantages for your pocket and the environment. 
4. Food: there is a lot of conversation around vegetarian and vegan diets. So it might seem repetitive, but we must all realize how 7 billion people eating meat daily is unsustainable for our planet. In addition to taking a lot of water, livestock emits literal tons of CO2 and perpetuates animal cruelty. If you are curious about trying a vegetarian diet, how about you start with Meat Free Monday? You can read more about it here.

BONUS TIP: REDUCE YOUR WATER FOOTPRINT WITH OUR SOLID LINE!

Did you know that we have a line of waterless shampoos and conditioners? They save up to 80% water in their composition compared to their conventional counterparts. Packaged in paper, they also generate no plastic waste. They are 100% natural and biodegradable, transforming your shower into a more sustainable experience.

CHECK OUT OUR SOLID LINE HERE!
DID YOU KNOW ABOUT WATER FOOTPRINT? WHAT IS THE EASIEST WAY TO SAVE WATER FOR YOU? TELL US BELOW!


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